Top 5 Social Apps on Android in El Salvador Q3 2022

The third quarter of 2022 witnessed significant activity in the social app market on Android in El Salvador. Here’s an overview of the performance of the top 5 social apps: TikTok, Instagram, Facebook, Facebook Lite, and TikTok Lite - Save Data.

TikTok

TikTok saw a dynamic quarter with weekly downloads fluctuating, peaking at approximately 70.6K in the week of July 25. Weekly active users showed a consistent increase from 659K in late June to over 694K by the end of September. Revenue also displayed an upward trend, culminating at about $2.3K in the week of September 19.

Instagram

Instagram had relatively steady weekly downloads, ranging from 21.2K to 28.6K. Active users fluctuated throughout the quarter, starting at 1.6M and slightly declining to 1.5M by the end of September. Revenue remained low but saw a gradual increase, reaching around $16 in mid-September.

Facebook

Facebook experienced stable weekly downloads, peaking at 37.7K in the last week of August. Active users maintained a strong presence, starting at 1.75M and ending the quarter at 1.86M. Revenue showed minor fluctuations, averaging around $400 weekly.

Facebook Lite

Facebook Lite maintained a steady download rate, with a peak of approximately 23.5K in the week of August 29. Weekly active users saw a gradual increase, starting at 513K and reaching 539K by the end of the quarter.

TikTok Lite - Save Data

TikTok Lite - Save Data exhibited a stable download pattern, peaking at about 23.5K in the last week of August. Active users also showed growth, increasing from 240K in late June to approximately 259K by the end of September.

These metrics, sourced from Sensor Tower, provide valuable insights into the performance of these leading social apps in El Salvador. For more detailed insights, visit Sensor Tower.